Search Engine Specialist
Role OverviewThe Search Engine Specialist will be responsible for creative development, project management, ad trafficking, reporting and optimization...
Role Overview
The Search Engine Specialist will be responsible for creative development, project management, ad trafficking, reporting and optimization for all paid search ad campaigns.
Major Responsibilities:
- Manage all search based campaigns, including media budget, creative, pacing, reporting and optimization
- Implement paid search best practices, providing recommendations for optimizations based on campaign KPIs
- Manage budgets and pacing and communicate clearly with the media lead on changes and trends
- Develop campaign copy/creative and develop a tagging system for clear reporting and optimization.
Desired Skills:
- 2 to 4 years of online media experience, preferably in search engine marketing specifically
- Experience with digital advertising programs on behalf of political candidates or committees
- Strong ability to work closely within a team structure to problem solve, and manage multiple priorities at the same time
- Experience managing search campaigns across multiple partners
- Strong familiarity with the digital environment and media planning and buying process
- Expertise in managing numbers and proficiency in executing approved media buys
- A detail-oriented approach to achieving objectives
- Ability to work collaboratively in a group environment, exceptional work ethic, a self-starter comfortable with late hours.
- Passion for politics and desire to elect Hillary Clinton the next President of the United States
Hillary for America is an equal opportunity employer. We are committed to diversity on our team, and recognize that our continued success requires the highest commitment to obtaining and retaining a diverse team that provides the best quality services to supporters and constituents. We believe every employee has the right to work in an environment free from unlawful discrimination as is consistent with our commitment to diversity, respect, and inclusion. Consistent with applicable federal, state, and local laws, it is our policy to recruit, hire, train, promote and administer any and all personnel actions without regard to sex, race, age, color, creed, national origin, religion, ethnic identity, sexual orientation, gender identity or expression, disability, or any other legally protected basis.
Paid for by Hillary for America.
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